Most people assume product videography is the easy version of what we do, the subject doesn’t move, there’s no weather, no client walking around a set. A recent shoot of an Audemars Piguet Royal Oak Double Balance Wheel Openworked, a black ceramic piece listed at AED 1,000,000, for a Dubai dealer proved that assumption wrong
Luxury Watch Videography in Dubai: Shooting a Seven-Figure Audemars Piguet Read More »
A lot of video content underperforms for a reason that has nothing to do with the footage itself: it was shot in the wrong orientation for where it was going to run. A cinematic horizontal video built for a 16:9 property walkthrough gets cropped and letterboxed into a tiny strip on Instagram Stories. A vertical
Portrait vs Landscape: Choosing the Right Video Format for Every Platform Read More »
Sony announced a new FX5 on July 22, and it’s caused some confusion already, because there was already an FX5 before this one. Sony’s own line is that this isn’t a Mark II. It borrows more from VENICE 2 and BURANO than from the Alpha-style cameras it visually resembles, and it slots in as a
Sony FX3 vs FX5: What Actually Changes for Shooting Cars in Dubai Read More »
Imagine this, A sleek, multi-purpose vehicle shines under the golden Dubai sun. The desert wind breathes through the dunes while the Burj Khalifa stands in the back. You are about to grab your smartphone to capture the moment when you realize that the moment is not as perfect as it seemed. The angles do not
Why Hire a Pro? DIY vs. Professional Automotive Videographer in Dubai Read More »
The Dubai luxury real estate market is a blend of glass, steel, and extravagant beauty. But how would one go about capturing its splendor within the interiors? This query involves both art and science. Even a high-rise penthouse or extravagant ville invariably fails to meet the requirement of natural light. Every once in a while,
The Best Lighting Techniques for Indoor Real Estate Photography Read More »
Exciting isn’t it, starting a podcast? From speaking to the sharing of one’s thoughts out to the world, creating engaging discussions, and connecting with an audience is an amazing experience. But, there is one burning question: what do you require to start a podcast? The myriad options can be rather scary. Do you need an
What Do You Need to Start a Podcast A Step-by-Step Plan Read More »
The world of car shopping has changed. The customers aren’t walking into the dealerships first, they are spending hours on their devices. This means by the time they are at the dealership, a decision has already been made. If the dealerships are not standing out digitally, they are losing potential clients before they are even
Why Car Video Marketing Is a Game-Changer for Dealerships Read More »
There’s a holy trinity that every filmmaker or enthusiast hopes for when working on a video project: it’s capturing a shot that is steady, smooth, and seamless. However, we can agree that rough terrain or shaky hands aren’t ideal for filming a movie. This is where gimbals for cameras come into play — they help
The Complete Guide to Picking the Best Gimbal for Camera Read More »
When everyone seems almost always glued to ads and don’t ever seem to have a free minute to reply to an email, how do you ensure that you are able to promote something in a world that seems to repeat the same digital statements over and over again? The response can be found in a
Why Podcast Marketing Is The Next Big Thing In Business Read More »
Dubai is not only known for its iconic architecture and luxury but also for some extravagant experiences that one can only dream of. Dubai has a lot to boast and every vacation is destined to stay unforgettable for a lifetime. Now Dubai has etched its mark on the world’s travel maps allowing excursions to come
The Best Time to Visit Dubai Read More »